Lead CRM
Lead Management CRM for modern sales teams
Capture. Connect. Convert.
C2A is a lead management CRM built for teams that live on inbound enquiries. Capture leads from multiple channels, connect your sales team, manage follow-ups, and convert more opportunities from one place — Capture. Connect. Convert.
How C2A helps
Instead of downloading CSVs from ad platforms or chasing WhatsApp screenshots, C2A brings new leads into a shared pipeline. App Admins connect sources, staff get assigned queues on web and mobile, and every status, note, and follow-up stays with the lead.
Key features
- Multi-source lead capture — Meta Lead Ads, Google Ads lead forms, and RCS CTAs land in one CRM with source attribution.
- Team assignment — Route leads by percentage or rules so the right salesperson owns the next call.
- Follow-up discipline — Set next actions, filter by status, and keep warm leads from going cold.
- Mobile + web — The same workspace on the C2A Android app and c2a.app dashboard.
How it works
- Step 1: Connect channels — Link Meta Pages, Google Ads lead forms, or RCS campaigns you already run.
- Step 2: Leads auto-import — New form fills and CTA taps appear in your queue without spreadsheet downloads.
- Step 3: Assign and convert — Staff call, message, update status, and close from the lead record.
Benefits
- One lead management software for inbound channels instead of scattered inboxes
- Clear ownership so sales CRM work does not stall in a shared spreadsheet
- Source-level visibility for Meta, Google, and RCS performance
- Multi-tenant isolation so each customer organisation only sees its own data
Frequently asked questions
What is C2A CRM?
C2A (Connect to Action) is a lead management CRM by 1BY0 SOLUTIONS. It captures leads from connected channels, assigns them to sales staff, and tracks follow-ups on mobile and web.
How does C2A manage leads?
New leads enter a searchable queue with status, notes, assignment, and follow-up dates. App Admins see the full workspace; executives see assigned leads.
Can sales teams assign leads?
Yes. App Admins can assign manually or use automatic distribution so leads are shared across the team.
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Ready to capture more leads?
Connect your live channels, assign your sales team, and follow up from one CRM.